ENP and LG visited Yieh Phui (China) to lead the new trend of top quality home appliance steel!
2024/06/19
On 13 June 2024, Chen Rongchun, Deputy General Manager of Shanghai ENP, and Zhu Guangyang, Key Account Manager, accompanied Wen Qinggui, Head of Nanjing LG Purchasing Office, and Zhu Genping, Head of Procurement team, to Yieh Phui (China) Changshu factory for business exchanges, and visited Yieh Phui (China) home appliance steel - PCM colour coated steel production line to understand the business process, further consolidate the foundation of cooperation between the two companies, expand business scope, and enhance market influence.
LG Group is a well-known global multi-national company and a Fortune 500 company, with products covering household appliances which include LG colour TVs, refrigerators, washing machines, dryers, small household appliances, laptops, monitors, commercial air conditioners, communication products, display devices, etc.
In the past 18 years, ENP has relied on Yieh Phui (China) to become a more professional supplier of colour coated home appliance panels, providing Yieh Phui steel for the household appliances business of LG Group, and has established a deep cooperative relationship with LG to help LG expand their overseas markets with excellent product quality, and help LG to provide Chinese consumers with high tech innovative design of household appliances, each of which is as exquisite and fashionable as a work of art, complete and powerful.
In order to better empower LG's business expansion in the home appliance industry, ENP promotes cooperation and builds a platform for Yieh Phui (China) high-quality steel and LG's high-end home appliances. This time, ENP and Nanjing LG jointly visited Yieh Phui (China) factory, aiming to have an in-depth understanding of Yieh Phui home appliance steel and industrial process, and to discuss the in-depth cooperation of Nanjing LG home appliance steel in the future.
Cheng Zhijian, General Manager of Yieh Phui (China), Yang Guolin, Executive Vice President, and Huang Fucai, Assistant General Manager of Sales Department, welcomed the visit of ENP and the delegation of Nanjing LG, introduced the products and production capacity of Yieh Phui (China), and explained the technical characteristics and development and production of PCM color coated steel for home appliances.
Yieh Phui (China) believes that only by virtue of high efficiency and high quality operation advantages can it maintain a leading position in the competitive environment, so it has purchased new advanced equipment from Europe, the United States, Japan and other countries, so that the product manufacturing process can be well controlled, so as to achieve the best quality and efficiency. The colour coated PCM steel produced by Yieh Phui (China) is brightly coloured, which not only has the strength of steel and good forming processability, but also can meet the requirements of high-speed and precision processing equipment.
ENP and Nanjing LG thanked Yieh Phui (China) for its enthusiastic introduction, and truly felt that Yieh Phui (China) is an enterprise with profound heritage, technical strength and quality control management, which has provided high-end home appliance steel for many customers for a long time, and has been praised for its products and services.
Yieh Phui (China) noted that the company will continue to uphold the business policy of "creating profits, striving for perfection, and winning trust", and is committed to meeting the high-end product needs of more new and old customers. As a national first-class trading company for the full range of products of Yieh Phui (China), ENP will actively build a cooperative platform, continuously improve its competitiveness, and walk together with Yieh Phui (China), LG Group and more excellent partners to achieve sustainable development!
